FMCG & Retail

India's FMCG and retail outlets are dynamic, and they are fast-paced and highly regulated. V. Ashok and Associates understand the peculiar challenges of companies operating in this industry—from extensive supply chain arrangements and product compliance laws to consumer protection laws and brand protection. We believe that with our years of working alongside some of the biggest FMCG and retail names, we are well positioned to dispense comprehensive and strategic advice on all fronts of legal issues affecting the business cycle.

Whether you're a multinational consumer goods brand, a growing e-commerce player, or a traditional brick-and-mortar retailer, we provide legal services that are tailored to the operations and regulatory context of your business. We help you to launch products, maintain compliance with your advertising, comply with packaging legislation, and satisfy labor legislation that may be applicable to your retail business. Our multidisciplinary team also keeps your business compliant with all applicable laws of India while also facilitating your commercial growth and expansion goals.

Our Services Include

• Contract Drafting & Negotiation: Vendor agreements, distribution agreements, supply chain agreements, and franchise agreements.
• Regulatory Compliance: FSSAI, Legal Metrology, Advertising Standards, etc., and compliance with the Consumer Protection Act.
• Brand Protection: Trademark filings, infringement actions, and managing their intellectual property portfolio.
• Litigation & Dispute Resolution: Consumer disputes, employment issues, product liability, and regulatory investigations.
• Employment Law Advisory: Drafting HR policies, drafting employment contracts, and compliance with the Shops & Establishments Act.

Retail Leases: Drafting and reviewing retail space leases, due diligence on title.

V. Ashok and Associates understands the industry's regulatory challenges and the operational environment of the FMCG and retail landscape, enabling us to become your legal guide and partner through change.